Bassam Academy for Training, Consultation & Scientific Research
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Training of Trainers (TOT)

Training Business Entrepreneurship Diploma

A specialist diploma preparing trainers to establish and manage their own training business, from the idea to building a sustainable client base.

Duration

2 years

Language

Arabic & English

Section / Category

Training of Trainers (TOT)

Certificate

Accredited

Program Overview

The diploma covers the entrepreneurial dimensions of a training business, from defining a specialization and building a value proposition to pricing and marketing training services, plus the operational and contractual aspects of running an independent training practice. It also covers building long-term relationships with client organizations.

Training combines applied workshops building a business plan for a training venture, case studies of successful independent trainers, and a capstone project where the participant prepares a complete business plan for their own training venture. Graduates leave with a ready plan to launch an independent training practice.

Learning Outcomes

  • Define a clear training specialization and distinctive value proposition
  • Develop a suitable pricing and marketing strategy for training services
  • Manage the contractual and operational aspects of a training venture
  • Build long-term relationships with potential client organizations
  • Prepare a complete business plan to launch an independent training practice

Admission Requirements

  1. 1 Prior experience delivering training
  2. 2 Basic computer proficiency
  3. 3 Desire to establish an independent training venture

Who it is for

  • Trainers wishing to work independently
  • Owners of small training centers and facilities
  • Those aspiring to start their own training business

Where it runs

  • EGCairo
  • Live online

Upcoming intake dates in each city are confirmed on registration.

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